idea is implemented
You can sell an idea only if you translate it into a project or in other words – a startup. So a potential buyer will be able to get a visual representation of it. If you propose a “bare idea”, then it is unlikely that anyone will be interested, if only because it is not clear how you can make money on it. It is also not clear what costs should be incurred and it is not clear whether someone needs this idea and the product that will be created on its base.
The project just allows to clarify these and other issues, to clothe everything in a symbolic and visual form. Selling a finished project is not an easy task, but at the same time it is quite an interesting and often profitable occupation. Continue reading
The most successful strategy for the development of small business is a bet on marketing. According to statistics, it is precisely those small enterprises that made a bet on him that feel and grow. The main problem of small business is the lack of clients and marketing it solves better than others. It is for this reason that competent small business owners choose marketing.
Marketing is not only a “magic wand” at a time when a small business is in distress, but also a kind of “yeast”, which can significantly accelerate the growth of a small company. Continue reading
Studying competitors is a vital necessity. There are a lot of sayings on this score: “I would have known a redemption, I would have lived in Sochi”, “I would have known where I would fall, I would have laid straws”. The essence of the latest wisdom is that it is always useful to have information, which is reflected in the well-known expression that says that “Who owns the information, owns the world.”
To have information is always and everywhere useful. For example, if you know what the weather will be like, you can make a number of decisions: take an umbrella or not, wear very warm clothes or not very warm clothes. All this allows you to get rid of many unpleasant situations. Continue reading